- More from Less: Relating to the worlds depleting natural resources and the emerging dependency on efficiency and reuse.
- Personalisation: Specifically the personalisation of services or the tailoring and targeting of individual services to customers en masse.
- Divergent Demographics: Older, hungry and more demanding. Ageing populations in the developed world in addition to increasing obesity vs. rapid population growth and threats of food security in the developing world.
- On the Move: Urbanisation and increased mobility which have a profound effect on lifestyle, housing and transportation needs.
- iWorld: Digital and natural convergence.
The outcome of these issues is quite challenging to
comprehend, especially considering at present the media screams pessimism on
its broadcast every night. I feel that it's easy for the world to become
pre-occupied with merely discussing what they think will happen rather than
exploring how we can come to terms with the implications. This I would think is
the heart of our project for the semester. Once everything has happened can
architecture come to terms with contingency rather than attempt to suppress it?
In comparison to the future scenarios of Sadler in this
week's reading, which focused almost solely on revolution in an mechanic or artificial
sense and with little regard for social and environmental issues; I believe that
in a world where ideas and innovation are so freely shared the direction of the
future is tending towards collaboration and a more holistic address to our
current issues. With a background in sustainability though I do suppose I have
a tendency towards this vision.
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